Design


The concept of user centred design (UCD) is well known when associated with the design and development of products and services. When it comes to web design there seems to be a gap in the understanding of UCD when considering the older user. Understandably, the older person is not usually considered as the core target market for websites and social media due to their lack of engagement with technologies. However, data from Ofcom (2011) shows us that over half of 65-74 year olds in the UK actually do have access to the......

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